Translucent Pure Setting Spray

In partnership with my Creative Director, I led the in-house design and development of the Translucent Pure Setting Spray, a fully custom tooled cap and bottle for the full-size component. The design represented a younger, fresher expression of the brand, reflecting the product's position as a hybrid category launch within the luxury space. A gradient finish was introduced as a deliberate design effect, soft, diffused, and distinctly modern, which went on to become a defining brand language across primers and promotional sets. My involvement extended to the full packaging suite, including the design of both cartons across the product range.

Product photos with the cartons were render by me using AI.